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SEOnista category text

When you get started with setting up the navigation, then you should definitely think about the category names. Such agreements are extremely important when we talk about SEO (search engine optimization)! The proper navigation is a basis for a good traceability, because with this navigation creates the most SEO-friendly URL structure. A good URL contains a category name with search volume and contains no more than once the same term.

Want to know which search terms do search volume and which are therefore the best choice for your navigation? Then include the Google Keyword Planner useful. With this tool, you can perform a keyword research. The results of this study tell you what items you can choose the best for your navigation. You can also outsource a keyword research to an SEO agency as OOSEOO.

SEOnista: SEO-friendly text

After the navigation has been carefully decorated with the right keywords for the optimal URL structure, it is important to optimize the page, then on for these keywords. By optimizing each page for a particular search term will the search engines clear what the contents of the corresponding page and search for what it should tendrils.

SEOnista: what makes a text SEO friendly?

When we talk about a SEO-friendly text, we are talking about a text which is optimized for better visibility in organic search results. An optimized text consists of a number of important factors.

To have enough content for search engines is important that the text contains at least about 300 words. In addition, there should focus to be on the selected search term, in many cases, the category designation which is selected in response to the keywords research.

Therefore always make sure to focus on a specific search term, making it clear to search engines the content of the page. Of course you can vary with, for example singular and plural, but when using too many different terms than it is sufficiently clear to search engines what the page is about and which search terms it should come up in the search results.

SEOnista: other key points

Besides a good navigation structure and SEO friendly texts, there are other points you should consider. For example, make a good meta description. Additionally, it can display tags on the homepage and category pages also affect your organic rankings.